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Warby parker ar try on8/3/2023 ![]() “Virtual try-on” belongs to a crop of new consumer-facing apps and tools that take advantage of the recent gains in AR tech. I tested the feature against the pair of Warby Parker glasses I already own, and the virtual version of my frames looked identical to the real thing. ![]() The glasses stay fixed in place as you turn and tilt your head, and even show the way light filters through a pair of acetate frames or shines on metal details. Download the app, choose a pair of frames, then swipe down to activate “virtual try-on,” which opens the front-facing camera and maps the glasses onto your face. Leveraging the face-mapping tech on Apple’s iPhones (iPhone X and up), the Warby Parker app will now include a “virtual try-on” feature, which lets customers preview what glasses would look like in impressive detail using augmented reality. Now the brand wants to upend the traditional retail experience again-this time with augmented reality. You then wear these loaner specs around (to work, to parties, or anywhere you’re sure to get compliments) before committing to a purchase. Choose five frames from the Warby Parker website and the company mails them to you for free. Warby Parker, the direct-to-consumer eyeglass brand, disrupted this process with its system for trying on glasses at home. And-wait-has your head always been shaped like that? The frames that look best on the shelf never seem to look the same once you put them on. Searching for the right pair of glasses is an exercise in patience.
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